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Conference sales letter
(RMDMA Logo)
In Just 2 Days You Will Reach
100's Of Direct Marketing Professionals
Dear Direct Marketing Supplier:
100's upon 100's of direct marketing professionals are about to converge for 2 days of cutting-edge seminars, exhibits, and networking - and you've got to be there!
DM Days '98 is right around the corner, and we guarantee it will be this year's best opportunity for you to reach the key decision-makers and purchasers of direct marketing services. Plus, when you reserve your DM Days booth on April 29th and 30th, you get:
o DM Night
Our special evening event takes place right where you areÐ in the exhibit hall! DM Night is sure to generate lots of traffic and attention for everyone. You and your colleagues will thoroughly enjoy this opportunity to socialize, eat, drink and schmooze in a relaxed atmosphere with potential clients, vendors, and other exhibitors
o Potential Buyers
You'll make a big impact as you present your products and services directly to 100's of buyers throughout our region
o Publicity
You're sure to increase your visibility in the marketplace at this premier showcase of products and services. Your company name and description will be prominently published in the DM Days '98 Program. This mini-guide is a valued resource which keeps you right in front of clients and prospectsÐ long after the event is over!
Your "Can't Beat" Sales Opportunity
After receiving valuable input from many exhibitors last year, we made a number of significant changes. We are proud to let you know that we've carefully designed DM Days '98 as a fresh, "can't miss" occasion for marketersÐ and a "can't beat" sales opportunity for you!
Location, Location, Location!
First off, we've moved this year's DM Days to the Holiday Inn at I-225 and Parker Road. It's a great facility, and a quick and easy-access drive from anywhere in metro Denver. FREE parking is plentiful and college students are few. Best of all, seminars are virtually "next door" to the exhibit area.
Increased Traffic = Increased Opportunity
This time, you'll have your prospects surrounded!
All exhibitors will be located right along the wall of the ballroomÐ speeches, prize giveaways and sit-down dining will happen just inside. Access to a steady stream of hot prospects has never been easierÐ and is sure to increase your opportunities for direct contact and sales.
DM Days '98 Reaches Your Target Audience
Jim Morris of Direct Marketing Designs is targeting 100's of area marketers with two unique direct mail packages. The excitement of DM Days '98 will reach the entire membership of the Business Marketing Association, the Denver Advertising Federation, the Art Director's Club of Denver and many other key area organizations; all regional subscribers of Ad Age Magazine, DM Magazine, Target Magazine and DM News; and of course, every member of the Rocky Mountain Direct Marketing Association.
Catch The Excitement
Our exciting schedule of events includes:
Wednesday, April 29th
Bob Weizten, President, Direct Marketing Association
provides us with the keynote address
Wednesday, April 29th
DM Night, featuring food and beverages
Thursday April 30th
RMDMA breakfast with speaker
Thursday April 30th
RMDMA luncheon with Rick Iatone talking about technology
Seminars begin with Bob Hackett speaking on direct mail marketing Wednesday 1:00 PM - 3:45 PM. More great seminars begin again on Thursday 9:00 AM with varying schedules until 4:00 PM (excluding lunch). And to ensure you have the best opportunity to make contact with as many people as possible, complementary food and beverages for attendees will be located right where you areÐ in the exhibit hall!
Resources At Your Fingertips
It's all right here for you, including a complete business center just outside the exhibit hall. For your complete convenience we're including fax machines, Internet hook-up and mobile phone services.
Make The Call Today!
For only the modest price of a booth, DM Days '98 adds up to a huge value for you. The enclosed packet contains all the information you need including booth pricing, deadlines, locations and more.
Right now, you can reserve your booth location. Call Curt Cerveny today at xxx-xxx-xxxx. Call NOW while there are still prime booth locations available!
Make the call todayÐ the deadline for 30-day billing is March 13. After that, your payment must accompany your reservation.
We all look forward to seeing you at DM Days '98!
Sincerely,
RMDMA- DM Days '98 Chair
PS: Booth location selection is on a first-come, first-served basis. The earlier you sign up, the better selection you'll have! Call xxx-xxx-xxxx to secure your booth today!
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